Alibaba’s stroke-of-genius makes 11.11 a private affair

Alibaba picked just the right moment after the October break to force users through advanced login screens. The new security measures stop third parties from accessing live data during pre-sale.

For most operators, the changes leave a blind spot in what is otherwise an open marketplace. As with prior updates, we expect a return to normal operations in the weeks following Singles Day…

…if those changes aren’t permanent!

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