China loves nicknames (and yes, they’re real…)
There are so many nuances to China ecommerce that I often take for granted. One of these little known “oddities” is Chinese consumers’ penchant for nicknames.
While coming up with nicknames for cult favorites is nothing new, Chinese brands take things to the next level by embracing and capitalizing on these nicknames in their marketing.
Here are even MORE examples of outrageous nicknames that Chinese consumers have given popular products.
What am I missing? Let me know the most outrageous product nickname you’ve heard.