HERE’S WHAT WE DO FOR YOU

OUR KEY ACTIVITIES INCLUDE…

MARKET ENTRY CONSULTING

  • Category analysis, top brands/products/ sellers analysis
  • Competitor performance analysis, product range, marketing approach
  • Sales channel analysis
  • Market sizing projections
  • Online store audit with recommendations and implementation roadmap

PURCHASE & IMPORT

  • Plan product offerings (SKUs), product categories, price, product specifications and stock quantity
  • Product selection for all e-commerce channels
  • Place orders & arrange product imports
  • Manage clearance and in-land transport of the goods

STORE SET-UP & OPERATIONS

  • Online store application and set-up
  • Platform communications
  • Traffic management & price monitoring
  • Page designs and regular updates
  • Product positioning and creative concept development
  • Event planning and execution
  • Order management & customer service

MEDIA BUYING & STORE OPTIMIZATION

  • Daily testing and analysis of media investments
  • Identify opportunities for optimization (name/keywords, design/creatives, copywriting, pricing/offers/bundles, etc.)
  • Store traffic and conversion optimization

IN-PLATFORM & OFF-PLATFORM MARKETING

  • Social media marketing (Weibo, RED, Bilibili, Douyin etc.) and campaign management
  • Regular in-store live streaming led by professional anchors
  • Livestream Promotion with multiple KOLs
  • KOL/KOC content seeding & short video marketing (Omni-channel)
  • Cross-platform media buying

LOGISTICS MANAGEMENT

  • Imports management
  • ERP/OMS integration
  • Warehousing & delivery
  • Order fulfillment, pick & pack
  • Inventory syncing and tracking
  • Returns management

RESULTS DELIVERY

  • Regular reporting: Weekly reports, monthly performance reports, cashflow reports
  • Special reports: Event/campaign reports i.e. 618 Shopping Festival Performance Report, Singles Day Report etc.
  • Data analysis: Support product sales planning based on store data to assist the brand increase order accuracy

ADMINISTRATION

  • Accounting & tax administrations
  • Employee relations
  • Legal & Compliance
  • Management of third party vendors

SEAMLESS FROM MARKET ENTRY TO STORE OPERATIONS

🏗️

Prepare

  • Market Analysis
  • Brand Analysis
  • Competitor Analysis
  • Go to Market Strategy
    • Tmall
    • JD
    • WeChat
    • Daigou
    • Others..
  • Platform Selection/Approval
  • RFP Process
  • Brand Planning

🚀

Launch

  • Purchase & Import
  • Merchandising
  • Sales & Inventory Planning
  • Logistics Setup
  • Document Preparation
  • Store Application
  • Platform Relationship Management
  • Store Setup & Design
  • Testing
  • C/S Training
  • Launch Planning
  • Store Launch

🔧

Optimize

  • Daily Operations
  • Traffic Acquisition
  • Design & Media Optimization (SEO/SEM, A/B Testing)
  • C/S Conversion Rate Optimization
  • Merchandise Planning
  • In-platform Content Marketing & Brand Awareness Building
  • Affiliate Marketing (TaoBaoKe)
  • In-platform Events, KOL Seeding, Livestreaming and Live Shopping
  • Data Analysis & Reporting

Let's Get This Straight... China's NEVER Easy.

We are very honest and transparent about China. Here's what to expect before you dip your toes in the water...