Tmall and JD Store Operations

“As a leading data analytics and optimization partner for TMall and JD, we use our cutting-edge data intelligence tools to offer our clients complete transparency and accountability with full time dedicated resources.”

Tmall and JD Store Operations

“As a leading data analytics and optimization partner for TMall and JD, we use our cutting-edge data intelligence tools to offer our clients complete transparency and accountability with full time dedicated resources.”

We Help Non-Chinese Brands

Set Up & Operate Online Flagship Stores From Scratch

We Activate and Optimize Your Brand

On TMall and JD Using Proprietary Methods

We Make Sure Your Brand is Controlled Properly

Healthy flagship stores normally show 20-25% share of brand on Tmall.

WITH KUNG FU DATA, THIS IS THE RESULT YOU’LL GET…

40%

of flagship share of brand

58%

of flagship share of brand

60%

of flagship share of brand

65%

of flagship share of brand (Expected)

75%

of flagship share of brand (Expected)

Stores operated by Kung Fu show 40%+ flagship share of brand on average

Our Key Activities Include…

BUSINESS PLANNING

  • Annual, quarterly, monthly strategic & tactical planning with platforms
  • Overall sales estimation and detailed breakdown
  • Optimization insights into planning (SEO, SEM, relevant tools/data)
  • Product selection and inventory planning

STORE OPERATIONS

  • Daily management & catalog
  • Merchandise review
  • Event planning and execution
  • Customer service, product delivery & returns management
  • CRM integration
  • Reseller recruitment and managment
  • Logistics, warehousing and ERP integration

MEDIA OPTIMIZATION

  • Daily testing and data analysis
  • Identify opportunities for optimization (name/keywords, design/images,pricing/offers/bundles etc.)
  • Make optimization plan, execute, test results
  • CPC & CPM planning, budgeting, proposal and buying

DESIGN OPTIMIZATION

  • Product positioning & creative concept development
  • Promotion and offer development
  • A/B testing
  • CPC & CPM images modification (CTR optimization)
  • Product page modifications (Conversion optimizaion)

RESULTS DELIVERY AND ANALYSIS

  • Report creation: SEO/SEM, weekly, monthly, event reports
  • Data tracking, raw data extraction and data analysis

Business Planning

  • Annual, quarterly, monthly strategic & tactical planning with platforms
  • Overall sales estimation and detailed breakdown
  • Optimization insights into planning (SEO, SEM, relevant tools/data)
  • Product selection and inventory planning

Store Operations

  • Daily management & catalog
  • Merchandise review
  • Event Planning and execution
  • Customer service, product delivery & returns management
  • CRM integration
  • Reseller recruitment and managment
  • Logistics, warehousing and ERP integration

Media Optimization

  • Daily testing and data analysis
  • Identify opportunities for optimization (name/keywords, design/images,pricing/offers/bundles etc.)
  • Make optimization plan, execute, test results
  • CPC & CPM planning, budgeting, proposal and buying

Design Optimization

  • Product positioning & creative concept development
  • Promotion and offer development
  • A/B testing
  • CPC & CPM image modification (CTR optimization)
  • Product page modifications (Conversion optimizaion) 

Results Delivery & Analysis

  • Report creation: SEO/SEM, weekly, monthly, event reports
  • Data tracking, raw data extraction and data analysis