Blog Articles

What New Opportunities Exist for China’s Evolving “New Lifestyle” in Outdoor Activities: Beyond Hardcore Trend, Citywalk, and Lightweight 
How can Fast Fashion Brands in China Successfully Adapt to Consumer Preferences? 
How did the RED App Become the “Launching Pad” for Overseas Niche Fashion Brands?
How This Brand Positioned Itself in China as a Lifestyle Icon Resonating with Youth and Electronic Music Culture
What Lies Ahead for Overseas Sports Brands in the Chinese Market in 2025?
Dopamine Marketing: The Dominant Trend of 2025